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Key Account Management

Pages about key and global account management - the function of the primary sales contact for one or more important high value customers or clients.

Selling through Distributors and Indirect Channels

How to overcome the challenges of selling through partners including distributors, resellers, dealers, business alliances, and sales agents.

  • Read more about Selling through Distributors and Indirect Channels

Account Management for Customer Retention

Strategic account management and key account management definitions serve much more than customer relationship management.

  • Read more about Account Management for Customer Retention

Business to Business Selling Definition and Skills

The essential additional skills for business to business or b2b sales competence.

  • Read more about Business to Business Selling Definition and Skills

Sales Experience - How to Take a Shortcut

How to bridge the sales experience gap, analyze sales opportunities with ease, set the right sales strategy and adopt the right sales tactics.

  • Read more about Sales Experience - How to Take a Shortcut

Key Account Management Training Course

Key account management training for those with responsibility for sales to major accounts. Losing a large customer can be catastrophic for a business. Take this course to establish strategic partner status with high value customers. Available for in-house delivery and via one-to-one or group virtual classroom sessions.

  • Read more about Key Account Management Training Course

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Business development management training course.

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