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How we Contribute

How we help customers increase sales performance and business growth.

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Whether you are searching for sales consulting, enablement, or training solutions, or ways to increase sales performance, we can help. Increasing sales performance is our purpose. We provide highly focused extra resources for increasing activity, consistency, productivity, and results.

Our research combined with front-line industry and training experience enables us to offer unique, innovative, and proven ways to accelerate success.

Those who benefit most from our services and programmes are individuals and companies who sell technically complex products and solutions to other businesses.

Continuous development of our methods and materials has enabled us to help clients keep pace with the relentless pressure of emerging competition.

Assessment First

Sometimes the issue, difficulty, or challenge is obvious, as is the right solution. Sometimes customers have conducted a thorough study of the problem or opportunity and decided on the best course of action. In many situations, it is appropriate to carry out some investigation before proposing or adopting a particular approach or solution. We have developed a range of business, team, and individual competence assessments that help us take the guesswork out of the investigation.

Sales and management competency can be defined. We have developed competency models to meet the needs of those selling complex solutions to other businesses and then prepared a series of assessments to evaluate knowledge, skills, and practices against the models. Evaluating competency has many applications including training needs analysis, development support, benchmarking, and selection.

Sales Enablement Services

Superseding rather than replacing sales training, sales enablement can improve sales predictability, address most issues that obstruct sales success, and increase sales performance. Assembling a comprehensive sales enablement kit takes up a lot of time and depends on specialist expertise. We can take on the whole task or just specific sales enablement elements.

Coaching Services

One-to-one coaching improves skills and methods. It helps people make better decisions and supports self-discipline. Coaching helps managers, leaders, and customer-facing staff get more done and achieve more of what they set out to accomplish. A coach can address specific issues for individuals immediately.

There is no need to wait for the right course to be available. Coaching quickly resolves difficulties or exposes stubborn problems so that enduring solutions can be devised. Remote coaching options offer complete flexibility. Our wide range of frameworks and materials enables us to help customers address most performance challenges.

Training Services

Change should always be more than just an event. The adoption of new skills and methods depends on three aspects of learning - engaging communication, proof of the principle, and opportunity to practice. To improve training results we have developed a range of techniques that help people remember and use what they learn. Training participants take away practical tools, methods, and ideas that they can put to use immediately.

One-to-One Training

All our training courses can be taken via a series of one-to-one coaching interactions. Individuals can get the training they need without waiting for a suitable public course or having to study independently. Managers can ensure training meets individual needs, rather than have everyone subjected to the same training.

Sales Simulation Training

The best training is on the job, yet this is no place to take unnecessary risks. Instead, practise in a safe environment that is as close to the real thing as possible. It takes a bit of planning and organising which we can help with. The results are well worth the effort.

Business Benchmarking

People do what is measured. Benchmarking offers an additional means of changing behaviour. We use our experience to help customers leverage this powerful approach and guarantee results.


We are a company of salespeople who teach selling. Our consultants all have many years of experience, selling and managing teams in front-line positions. In addition, everyone undertakes a continuous training and development programme. We maintain outstanding quality through rigorous accreditation. We increase sales performance through consulting, enablement, coaching, and training.

If you need to increase sales performance or accelerate business growth we can help. Telephone +44 (0)1392 851500 to speak with a consultant. We will be pleased to answer questions and learn about your needs. Send an email to info@salessense.co.uk for a prompt response. Alternatively, use the contact form here.

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