Sales Consulting Services Solve Business Problems

Could you be missing out on 25% of your potential? Fix problems, resolve issues, and seize opportunities with sales consulting services.

A diagram showing approaches to sales problem solving to support a page about our sales consulting services.

If you face difficult problems or need to progress under-resourced plans sales consulting services may be the answer. Fix things, complete nagging projects, and reveal new opportunities with temporary extra resources.

Our structured sales consulting services address a range of common issues. Below we have listed the bespoke assignments we have completed and the sales problems we have addressed.

Through our work with others, we may have already found suitable solutions that address the challenges you face.

If the issues blocking progress are unique, we can contribute the extra resources to discover or build solutions that address particular needs.

We make no charge to speak and guarantee everything that we do.

What is sales consultancy?

Sales consultancy services help clients close the gap between what they do and commonly accepted best practices. In the context of supplying temporary expertise, skills, and resources sales consultants contribute to an organisation's thinking and planning. Sales consultants are specialists who can help roll out new plans and help get things done. They can also deliver coaching and training to transfer expertise. Sales training, coaching. and consulting provides a means for clients to gain specialist expertise for themselves.

How does sales consulting work?

Sales consulting usually starts with an investigation, assessment, or analysis. Sales consultants analyse a company’s existing sales practices, identify weaknesses and opportunities, and provide expert advice and solutions to drive growth. Here's a breakdown of how sales consulting typically works:

1. Initial Assessment and Analysis

Understanding the Business: The consultant starts by learning about the company's products, services, target market, and sales objectives.

Reviewing Sales Data: They assess current sales metrics, including conversion rates, average deal size, sales cycle length, and revenue trends.

Evaluating Sales Processes: The consultant examines the sales funnel, lead generation strategies, customer engagement practices, and how well sales teams follow up and close deals.

2. Identifying Challenges and Opportunities

Pinpointing Weaknesses: The consultant identifies pain points such as inefficiencies in lead generation, inadequate training of sales teams, or poor customer retention.

Recognising Strengths: Highlighting what works well allows the business to build on its existing strengths.
Benchmarking: The company’s performance is compared to industry standards and competitors.

3. Strategy Development

Custom Solutions: Based on the analysis, the consultant creates a tailored strategy that could include new sales tactics, process improvements, or technology integration.

Sales Training: Providing targeted training programmes for the sales team to improve skills such as prospecting, negotiating, and closing deals.

Lead Generation and Qualification: Recommending methods to enhance lead sourcing, nurturing, and qualifying processes to increase conversion rates.

4. Implementation Assistance

Action Plan: The consultant develops a roadmap to implement the proposed strategies step-by-step.

Hands-On Support: Some consultants may work directly with the sales team during the initial implementation phase to guide the changes.

Integrating Tools: Specialist expertise helps with the adoption and integration of sales tools or platforms for streamlining operations.

5. Monitoring and Adjustments

Measuring Progress: The consultant sets key performance indicators (KPIs) to monitor the effectiveness of the new strategies.

Feedback Loops: Regular check-ins and reports help adjust the strategy if certain elements are not yielding the expected results.

Continuous Improvement: The consultant may provide ongoing coaching and iterative improvements as the sales team becomes more adept at the new processes.

6. Final Handover and Independence

Handover of Knowledge: The consultant ensures that the sales team can maintain and build upon the improvements without continuous outside help.

Documentation: Providing comprehensive documentation on the new practices and processes.

Closure or Ongoing Partnership: Depending on the company’s needs, the relationship may end or evolve into an ongoing advisory role.

Why hire a sales consultant?

Do you have a sense that your team or business should be doing better than they are? Are there things that need doing, that you know will make a difference, but you can't set aside the time to get them done? Are there gaps in your expertise that might be compensated for by a specialist? If find it difficult to say no to any of these questions, you can likely benefit from sales consulting services. Arrange a call to discuss the potential.

Benefits of Sales Consulting

Increased Revenue: Better strategies often lead to higher sales numbers.
Improved Efficiency: Streamlined processes reduce time wasted on ineffective practices.
Enhanced Sales Skills: Training results in more confident, competent sales professionals.
Objective Perspective: Consultants bring an outside perspective, which helps to identify blind spots.
Sales consulting can be transformative for companies looking to scale or refine their sales practices and can range from small engagements focusing on specific issues to long-term partnerships for holistic change.

What are some examples of work done?

Conducting Research: Gathering and analysing data to understand industry trends, market conditions, and organisational processes.

Problem Solving: Identifying issues within an organisation and developing strategic solutions to address them.

Strategy Development: Crafting business strategies that align with the client's objectives and market opportunities.

Process Improvement: Analysing current processes and recommending enhancements to increase efficiency and effectiveness.

Change Management: Assisting organisations in managing transitions in methodologies, technologies, mergers, and cultural shifts.

Project Management: Overseeing projects from conception to completion, ensuring they stay on schedule and within budget.

Training and Development: Educating and training employees in new skills, technologies, or processes.

Implementation Support: Helping to set up new systems or processes and ensuring they function correctly.

Performance Measurement: Establishing and using metrics to monitor progress and assess the effectiveness of changes.

Risk Management: Identifying potential risks to a business and proposing strategies to mitigate them.

Technology Integration: Advising on the integration of new technology solutions to improve business operations.

Sales and Marketing Optimisation: Developing plans to increase market share and enhance sales performances.

Stakeholder Engagement: Facilitating communication and cooperation among various stakeholders within and outside the organisation.

Here are some examples of assignments that we have completed.

Sales Consulting Assignments:

Results of a sales and marketing alignment assessment to support a page about sales consulting services.

Strategy, goal and objectives development.
Recruitment and selection of salespeople.
Reducing sales staff turnover.
Advising on discipline and admonishment.
Advising on sales performance compensation.
Advising on non-fiscal motivation.
Facilitating meetings and conflict management.

Issues Addressed with Sales Consulting Services:

Finding and selecting the right prospects.
Getting the attention of decision-makers.
Uncovering prospective customer issues.
Transforming a business conversation into a collaboration.
Establishing a dialogue with all of the people influencing a buyer's choice.
Discovering the amount a buyer is prepared to spend.
Maintaining a dialogue throughout the buying process.
Developing trust and establishing trusted advisor status.
Achieving 'strategic partner' status or improving organisation standing.
Recognising and taking account of politics in an organisation.
Selecting and executing competitive strategy.
Developing and executing effective tactics.
Overcoming or addressing sales objections.
Setting up sales channels.
Developing channel performance.
Managing channel conflict.

Structured Sales Consulting Services:

Salesforce skills and abilities assessment.
Sales management practices assessment.
Sales and marketing functional review.
Competence model development.
Design and preparation of sales enablement resources.
Sales effectiveness improvement.
Sales performance measurement and benchmarking.
Performance remediation programmes.
Design and preparation of bespoke online training.
Design and preparation of onboarding materials.

Training and Coaching

Sales consulting can also achieve Knowledge transfer through sales training, management training, and coaching.

Knowledge transfer is an essential element of using consulting services. We help customers find the best way to retain learning and make it part of their organisational knowledge store through documentation, process, and governance.