How to improve marketing and copywriting. Collected marketing articles.
This page presents marketing articles, reports, and papers that help develop or improve B2B marketing, written sales communications, and content creation.
The pendulum swings. With the explosion of easily accessible knowledge and information on the internet, marketing, content creation, and written communications are increasingly important compared with face to face sales contact. Integration and collaboration between marketing and sales has become a vital part of success. This collection of marketing articles addresses this modern transition.
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