Sell More to Sold Customers

Account management skills training. How to make more of established customer relationships through better account management.

Account Management Skills Training

Strengthen customer relationships with new account management skills and methods.

Fees from £39 plus VAT per person. See the booking options below.

Selling to existing customers is easier than winning new customers. invest in account management skills training to strengthens customer relationships and increases the flow of business. Take this course to renew sales momentum and business success in established accounts.

Position your organisation as a strategic partner and develop trusted advisor standing with customer executives. Use this sales account manager training to maximise customer benefit and sales revenue.

Key Takeaways

  • Deepen business understanding.
  • Increase perceived contribution.
  • Get more time with senior executives.
  • Establish status as a trusted advisor.
  • Increase perception of strategic value.
  • Create more effective account plans.

Acquire new tools and methods for assessing customer potential, evaluating relationship status, and demonstrating value. Learn new skills for developing and strengthening relationships, expanding presence, and increasing strategic significance.

Typical Participant Comments

Good combination of presentations and exercises helped to promote understanding and maintain focus. DCS

Excellent - totally needed. Exactly on the money! Data Capture Solutions

I found the workshops very good as they were very much related to our job and very practical. The course also gave us a lot of ideas on how to create our job as account managers. Handheld Products

Account Management Training includes:

  • Pre course questionnaire.
  • Pre work preparation guide.
  • Personalised work place assignments.
  • In-course materials.
  • Online resources.
  • Career long support.

Materials and resources:

  • Content exploration guide.
  • Self study guide
  • Accelerated learning guide.
  • Course slide decks.
  • Personality style assessment.
  • Profit contribution calculator.
  • Account planning templates.
  • Account plan completion guide.
  • Sales professionals tool kit.

Account Management Skills Training Individual Delivery Options

One to One

View and download the course presentation, tools, templates, and other resources. The assigned coach arranges one-to-one training sessions to present or discuss the material and identify on-the-job learning actions. Training and coaching continues until the participants are satisfied with their learning progress. Session last one hour and are scheduled to suit participant needs.

£695 + applicable VAT. Four week lead time. Book places.

Self Led with Telephone Support

View and download the course presentation, tools, templates, and other resources. Study the materials and complete the exercises as desired. Arrange calls with your nominated coach to ask questions. Calls are be scheduled by email or text.

£99 + applicable VAT. Four Week lead time. Book places.

Self-Led with Email Support

View and download the course presentation, tools, templates, and other resources. Study the materials and complete the exercises as desired. Email your nominated coach with any questions. Most support requests are answered within a couple of hours. Answers are guaranteed within two business days.

£39 + applicable VAT. Four Week lead time. Book Places.

Account Management Skills Training Group Delivery Options

Course Materials and Group Training

Up to ten participants gain access to the course presentation, tools, templates, and other resources. Have key elements of the content presented. Learn how to prioritise the distance learning course content. Work through some of the exercises, and review implementation actions in a virtual classroom group training session. Schedule the session to suit participant needs The session duration is 90 minutes.

£590 plus VAT. Four week lead time. Book this training.

Follow on Virtual Classroom Group Training Sessions

Further one hour sessions can be arranged as needed.

£295 plus applicable VAT. Add to cart or book follow on group training sessions.

Traditional Classroom

The programme delivery takes place over one or more days at a conference venue or at the customers offices. The full account management skills course takes two days. Contact us for fees.


We unconditionally guarantee the quality and effectiveness of our services. In addition, we warrant that application of the principles, methods, and practices presented in our materials will lead to a gain in value equivalent to at least five times the fees. Should you decide that our services have not met this guarantee, we will refund your fees promptly and courteously.

Want Something Different? Please Ask:

If you need to strengthen customer relationships or increase business from established customers, this account management skills course provides best practice methods and skills. Telephone +44 (0)1392 851500. Alternatively use the contact form here or send email to