Bespoke Assessment Tools

Bespoke sales assessment tools and tests designed from scratch or aligned with existing competence models.

Our standard sales assessment tools are based on assessment designs and questionnaires that we have developed for specific assignments. Use of a consistent approach and standard framework enables low cost development and rapid deployment of bespoke solutions.

Sales Assessment Tools

Assessment designs can be easily adapted for candidate selection, staff appraisals, training needs analysis, and career development.

Rapid Development and Deployment of Assessment Tools

Assessment designs benefits from our growing collection of reusable elements that are readily reorganised or adapted to serve bespoke requirements.

Competence Assessments Versus Psychometric Tests

Psychometric sales assessments tools are developed by psychologists and depend on extensive testing. Results need to be validated for large numbers of people. Reliability is developed over a long period of time.

Consequently, bespoke psychometric assessments can't be easily modified or adapted. Accuracy is based on sample validation and requires an expert to validate accuracy for individuals if challenged.

Assessment Design

Competence Assessments are built around a competence or 'best practice' model. They pose direct questions about the specific knowledge and abilities.

Our bespoke assessment tools are based on a gap assessment approach. New assessments are easy to create and can be based on pre-existing competency models.

Any depth of ability can be assessed through competence based questionnaires. Each skill, knowledge, or practice assessed is easy to verify.

Competence assessments can consist of a few basic verification questions, or dozens of conformance statements that require participants to score and verify their own abilities.

Psychometric tools set out to analyse the subject regardless of motivation and therefore are designed to be difficult to fool. As a consequence they are difficult to adapt or change.

Bespoke Assessments

The vast majority of assessment users make no attempt to second guess either psychometric or straight forward gap assessments. Those who are motivated to try and cheat are just as easily identified in both cases.

Gap assessments are easy to review, grade or validate using standard templates developed for the purpose so managers or other in-house staff can verify results just as easily as third party professionals.

If you need sales assessment tools or bespoke assessment designs to fit specific requirements, we can help. Telephone +44 (0)1392 851500 for more information. We will be pleased to learn about your needs or talk through some options. Alternatively, send email to for a prompt reply or use the contact form here.