Select from twenty-one UK sales training courses to match your learning objectives.
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The following programmes are continually tested and updated to optimise their relevance and effectiveness and to maintain their standing amongst the best UK sales training courses available.
How do I become a successful B2B salesperson?
Start with some research. Try. "How are B2B salespeople successful?" Ask Google, Gemini, Copilot, or ChatGTP. Try this search in our search box at the top of the righthand column. Follow some of the links. Start compiling an action list based on what you find and the ideas that your research prompts.
Try our free sales quiz or assessments for a list of relevant sales skills, important sale knowledge, and things that you will need to learn how to do.
These sales competencies will help you identify more things to learn about and develop.
Ask those you know or work with for help. People like to be helpful.
When you are satisfied that you know what you most need to learn, look for books or sale training programmes that teach the knowledge, methods, skills, and habits you need to acquire.
Read our B2B sales course selection guide here.
If you are good at teaching yourself, try our free self-led B2B sale training. This is the index page. See tips for teaching yourself on the page.
What is the best sales training?
- The most effective sales training is based on best practices research data.
- Training that uses an upside-down approach, otherwise known as a flipped classroom, where session time is spent on exercises, discussion, planning, and preparation.
- If training is paced, it is easier to test, trial, and adopt new practices.
- Training is better if led by the course author.
- With a one-to-one learning option, learners can focus on just what they need.
- Where elements of a course can be delivered on there own, content can be configured to meet specific needs.
- The creation of workplace actions helps embed learning in routines and habits.
- Guaranteed results.
See our course selection guide here.
Account Management Courses
Accelerate Sales through Partners
Suitable for channel account managers and those responsible for selling via third parties including agents, resellers, distributors, and alliances.
Account Management
Turn customers into business partners. A training course for new and inexperienced account managers.
Key Account Management
Extend access and influence in major accounts. Keep competitors from making inroads. Maintain or increase results. Suitable for experienced account managers who manage large customers.
General UK Sales Training Courses
Advanced Professional Selling Skills
Top-level training course for experienced salespeople. The leading 'best practice material for those selling technology, software, or know-how-based technical B2B solutions.
Build a Professional Sales Career
Comprehensive B2B sales training course for new sales professionals, those without previous training, and those who want an update or refresher course.
Selling Consulting Services
Suitable for those selling consultancy or intangible products and services. Well received by technical people, scientists, and engineers who need to sell.
Selling in a Downturn
Some sail through downturns with hardly a dip. Hoping for the best and preparing for the worst seems like good advice. Forethought, planning, and preparation will prove to be the elements of success.
Selling to Government
Account for the public sector procurement process and win more government tenders. Suitable for teams that are selling to local and central government.
Sell what You Say You Will
B2B sales training course for pipeline management. Identify opportunities that will happen, can be won, and will be worth winning. Eliminate wasted effort, improve forecast accuracy, and increase results.
Selling to Corporations and Large Companies
How to sell high-value complex solutions to large companies against fierce competition. Suitable for experienced people responsible for large-scale complex opportunities where success depends on a team approach.
Business Development Sales Training Courses
Build Business by Phone
How to get through more often, get more attention, and sell more using the telephone. Includes the use of video calls.
Business Development Management
Training for business development managers. How to acquire more new customers through improved planning, management, and execution.
Sales Prospecting for Business Development
Identify those with an immediate need for what you are selling and then make an effective approach that results in authentic engagement. Includes seven approach strategies including social selling and referrals.
Sales Conversations with Senior People
How to get the attention of senior decision-makers and win a hearing. Suitable for experienced people and senior executives.
Social Networking for B2B Sales
How to find prospects and develop a relationship using new media digital tools. Restore lost access and recover the opportunity to build an effective relationship.
UK Sales Training Courses - Skills
Sales Presentation Skills
Speaking in a public setting provides a new set of challenges for most people. Those who sell professionally are expected to do an exceptional job. Learn how on this course.
Mastering Sales Negotiation
While negotiation skills are important throughout a sale, when negotiating an agreement or contract, the rules change. Learn how to maximise the benefits for both sides through negotiation mastery.
Persuasive Interpersonal Communication - Influence and Persuasion
Improve communication skills, develop persuasiveness, and increase influence by learning and practising the principles and techniques presented in this programme.
Sales Management Courses
Sales Management and Leadership
Covers all aspects of B2B sales team management including motivation, recruitment, and leadership.
Recruitment and Selection
Attract competent candidates then select those most suited for your organisation and sales environment.
Leadership and Motivation
Learn the tasks of leadership and how they differ from management. Study motivation and how to maximise the morale of a team.
UK Sales Training Courses for Individuals
- One-to-one training with the course author via virtual classroom sessions.
- Workplace learning assignments to establish new habits.
- Includes presentations, tools, templates and recordings.
- Schedule a free trial session.
Online Sales Training for Self-Study
- Work at your own pace with the support of a coach.
- Plan your study schedule.
- Access presentations, tools, and templates.
- Receive workplace learning assignments and prompts to establish new habits.
- Monthly check-ins with your assigned coach.
Courses for Groups
- Instructor-led one-to-many virtual classroom sessions.
- Join from anywhere.
- Optionally, gather in the same room.
- Groups in the same room benefit from the interaction of a classroom environment.
- Includes presentations, tools, templates and recordings.
- Schedule a free 30-minute trial
Classroom Sales Training Courses
- Arrange delivery over one or more days.
- At your premises or a public venue.
- Arrange a classroom training day.
What does sales training cost?
Self-led online training is free. If you have the discipline to study and act on what you learn, see the index for our free course here. Gain access to specific course materials and study them with the support of a coach. We offer this option for some courses starting at £295. Our scheduled virtual classroom training starts at £595. One-to-one courses with the course author start at £995. Individual one-to-one sessions are £150. Individual group sessions are £250. Have us come to you and deliver traditional classroom training for £1595 per day. Fees exclude applicable taxes such as VAT.
Arrange a trial session based on any of our UK sales training courses. Call +44 (0)1392 851500. Alternatively, use the contact form here or email jimm@salessense.co.uk.
UK Sales Training Effectiveness
Empirical evidence for the effectiveness of salestraining is substantiated through various studies that demonstrate improvements in sales performance post-training. These studies often measure outcomes such as increased sales volume, higher conversion rates, and enhanced customer satisfaction.
Research indicates that well-designed training programs tailored to specific sales roles and incorporating ongoing reinforcement and coaching yield the best results. Additionally, metrics such as return on investment (ROI) and employee retention rates are used to assess the long-term impact of sales training. The effectiveness often correlates with the training's ability to address practical skills and real-world sales challenges.
Proof Collected from Independent Studies - Read it Here
How to Prove that Sales Training is Worth the Investment - See it Here
Tailored Group and One-to-One UK Sales Training Courses
Try our unique one-to-one blended UK sales training courses. Arrange for flexible virtual classroom delivery to eliminate travel, save time, reduce costs, and cut carbon. Eliminating travel makes regular short sessions practical. This way learners can take a bite, try their learning in the field, and then come back together and review their experience and outcomes. Learners embed new habits that increase results, as they progress through a course.
Have sales training courses delivered face-to-face in the UK and EU: Classroom training.
SalesSense Performance Guarantee
All of our salestraining courses come with a performance guarantee. Applying the methods and principles taught will provide at least a fivefold return on the cost of the course. See our full guarantee pledge here.
Want something different? Please ask:
Sale training should be engaging, eye-opening, inspiring, and motivating. To learn more about selecting the best UK sales training courses, telephone +44 (0)1392 851500. Alternatively, use the contact form here or email custserv@salessense.co.uk.
